Find out about AutoWorld Santa Cruz—your locally owned, family operated rental car and used car dealership
It would be difficult to find anyone with as much experience in the rental car and used car industry as AutoWorld Santa Cruz owner, Doug Factor. He’s been involved in the car business for over 50 years!
Although born and raised in Wyoming, Doug and his young family moved to Santa Cruz in 1962 when Doug was offered a partnership in a local dealership. In 1979, when the dealership closed, Doug decided to strike out on his own. It was then that AutoWorld Santa Cruz was born.
Twenty-five years later, AutoWorld Santa Cruz is one of the few remaining independent, locally-owned car rental and used car dealerships in Santa Cruz. With the help of Doug’s daughter, Stephanie, and long-term staff members, Nancy, Amy and Charo, AutoWorld Santa Cruz has achieved a reputation for providing personal, friendly service. That, and a willingness to go beyond what’s expected to help, not only its customers, but the larger community of Santa Cruz, is one of the many reasons AutoWorld continues to thrive.
AutoWorld Santa Cruz—Celebrating 25 years in business
Want to learn more about renting a car or buying a used car from AutoWorld Santa Cruz?
Give us call at 831-423-9830. Email us at rentals@autoworldsantacruz.com. Use our convenient online car rental reservation form. Or drop by and see for yourself: 725 Soquel Avenue, Santa Cruz, CA 95062. Not sure where that is? Click here for directions.
Read what Mike Rotkin—Vice Mayor of Santa Cruz has to say about AutoWorld
AutoWorld Santa Cruz continues to provide me with excellent service. They’re flexible, offer a first rate service and have never failed (in all the years I’ve been a customer) to produce exactly what I need.
Michael Rotkin.